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FSBO
home sellers experience mixed results because they either
lack the time, people skills, marketing skills, negotiating
skills and even the inclination to sell their own home. For
others, selling their home comes as an exciting challenge
they can't resist.
Obviously, the
big advantage of selling your home yourself, is that you do
not pay a real estate agent commissions. Make no mistake;
if you dream of making a larger down-payment on your next
home, or want to retire, or simply want to hang onto the equity
you've worked so hard for... then you could save thousands
by paying yourself NOT a real estate agent.
On the other hand,
hiring a real estate agent and paying thousands in real estate
agent commissions, could be money well spent. A case in point
would be when a real estate agent gets you a better sale price
for your home. Again, there are a lot of variables to consider:
like your own ability and enthusiasm verses the experience
of a professional real estate agent. There are pros and cons
for each method of selling. A lot will depend on you or the
skill of the real estate agent representing you.
Most real estate
agents would argue; if you needed a heart operation would
you perform it yourself, or have an experienced heart surgeon
do it for you? Maybe they are right? Maybe you do need a professional
real estate agent who is experienced in the business for selling
homes? But, the counter argument, an increasing number of
people are successfully selling their own homes (FSBO), without
the services of an experienced real estate agent. What's more,
they are saving themselves thousands of dollars in real estate
agent commissions.
Real estate agents
will also argue; selling a home in today's market is not like
it was a decade ago. The market, as well as the buyer's, are
much more astute and the laws more complex. Add to this the
statistics real estate agents have, proving that the average
real estate agent has a better chance of selling a home in
a shorter time span (and frequently for more money) than the
average FSBO seller. But, what's average? Not every seller
is the same and nor is every real estate agent. There is no
shortage of incompetent real estate agents and there plenty
of "super capable" ones too. The trick is differentiating
the good from the bad!
With that said,
perhaps the biggest obstacle a seller faces is the "emotional
attachment" they have to the property being sold. The
home might be where the kids grew up, or where the family
pet is buried. It might also have been designed, decorated,
or landscaped to the sellers' personal tastes. That's why
many sellers are blind to the flaws that a real estate agent
can easily spot. And, that is also why a real estate agent
may have a different view of what the home is really worth
in todays market.
An experienced
real estate agent can provide a seller with a Comparative
Market Analysis (CMA), so the seller knows what the home is
actually worth, instead of what the seller feels it is worth.
A real estate agent can provide an independent and objective
view which can be the difference in making a sale.
So, think carefully
before deciding what home selling method suits you best. You
may be able to do a far better job yourself and save yourself
thousands of dollars in real estate agent commissions. If
you don't genuinely believe you can do a better job, then
you might be best to consider listing with a local real estate
agent. Choose carefully, interview more than one real estate
agent and ask for testimonials from satisfied customers.
And above all,
make sure he or she earns the real estate agent commissions
you are paying.
For
more information on how to sell your own home for sale by
owner fsbo.
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Peebles, Market Leaders ebooks.
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