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Real
Estate Sales Can Benefit From 1. Location
There is no disputing
that the location and setting will influences the value of
a property. Home buyers are generally looking for convenience,
privacy and comfortable living. A home in a quiet private
cul-de-sac will usually sell for more than an identical home
on a busy street. A home in a remote area is likely to be
less convenient, so typically will sell for less than a similar
home in a close-in area. A location with views and trees will
usually enhance the value of a property.
In short; location
can help, or hinder, a real estate sale so is an important
factor in the real estate sales mix. But there is a catch.
Location is something that can't be changed by anyone in the
real estate sale and negotiation process. So, contrary to
popular belief, location is not necessarily the "most"
important factor in the real estate sales mix.
Real Estate
Sales Can Benefit From 2. Condition
Given the choice,
most buyers would opt for a brand new property in top condition.
That's why new homes enjoy a marketing edge over most resale
homes. And builders enhance the appeal by offering model homes
that are clean, bright, tastefully decorated in modern colors
and with the latest in amenities.
Needless to say,
the condition of a property is an important factor in any
real estate sale. With this in mind; a seller with an existing
home has really only two choices: They can raise the condition
of their property to meet their asking price. Or, they can
lower their price to meet the condition of their property.
Real Estate
Sales Can Benefit From 3. Pricing
A seller will need
to convince both a buyer and a home appraiser of the value
of your property. The home buyer will be more subjective and
will compare the amenities of your home to those of other
homes in the same price range. The home appraiser will be
more objective and will compare size, age and cost-identifiable
features in your home against other properties that have already
sold.
So, your home must
be priced within the appropriate range. If similar homes are
selling between $300,000 to $350,000 price range, it does
no good to insist on selling at $395,000.
Real Estate
Sales Can Benefit From 4. Marketing
You can have the
best home on the market, but home buyers still need to know
about it. They also need to know why the property is worth
buying. What benefits will the home buyer enjoy?
Whether selling
on your own or through a real estate agent, effective marketing
is an essential ingredient in any successful real estate sale.
Effective marketing can make a home stand out from every other
property in town.
Real Estate
Sales Can Benefit From 5. A Motivated Buyer and Seller
There's an old
saying "It takes two to tango" and this is particularly
true with a real estate sale. Finalizing any deal requires
the right balance:
- a motivated buyer
= increased offer price
- an unmotivated buyer = reduced offer price
- a motivated seller = reduced asking price
- an unmotivated seller = increased asking price
The best deal is
usually a WIN/WIN for both parties. Bring together a motivated
home buyer with a motivated home seller and a deal is always
on the cards. The likely outcome: the property will sell for
close to its true market value.
For
more information on how to sell your own home for sale by
owner fsbo.
Related Articles:
© Noel Peebles,
Market Leaders ebooks.
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